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Expert hotel blog

Blog About Hotels By Experts

Our views on hotels and marketing

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The best sources of direct bookings are the hotel website and the hotel’s business card. People who visit the website are interested in accommodation in a given town and want to check what the facility has to offer. However, it should not be forgotten that the hospitality industry is competitive and not only accommodation facilities...

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Imagine a beautiful Masurian lake, fresh air and charming cottages overlooking the lake. Sounds beautiful? This is the situation with Kolory Mazur – cottages for rent at the lake Szelag Wielki. It is said that a good place doesn’t need advertising, but is that true? Even the best and most beautiful place must be visible...

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The websites are an excellent source of direct bookings for hotels. It is said that 52% of travelers enter the hotel’s website before deciding to stay in the facility. Therefore, a graphically appropriate and technologically advanced website with booking tools should be a definite priority for hoteliers. What should they pay attention to when ordering...

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Most hoteliers and tourists already know the Booking Portals. They are supposed to support the tourist industry in attracting new guests, and for tourists they are a perfect place to find many accommodation options. Creating a profile may seem simple, but there are many factors that influence the attractiveness of the offer, the occupancy rate...

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The offer on Booking.com continues to be a very important part of a hotel’s online sales. It is important that the business card is optimized in the right way. Is 100% filling in of the business card enough to give you a much higher ranking in the Search Results and increase sales? Let’s see! From...

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Complete Marketing Strategy Look at how we increased the hotel’s income by 159% Problem Analysis Action Taken Road Map The Results Hotel Villa Royal, in the town of Ostrów Wielkopolski, with help of the company Booking Solutions, increased its income in both November and December 2017, with respect to the previous year, by 159% and...

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Nowadays, in the first place, hotel guests buy with their eyes. Yes, if you have a good location and price, it’s easier to make a reservation decision. Think about what elements make guests choose this hotel instead of another one. Hotel reviews build a reputation Even the best and most popular accommodation facilities in the...

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Building a full marketing strategy for facilities in the hotel industry is quite a big challenge. In this particular case, we are talking about two exclusive apartments. One of them is located in Gdańsk, the other is located in Toruń. Get to know our activities step by step and learn that full marketing brings results....

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Many hoteliers use a strategy based on having a presence in a Booking Portal. Certainly, many types of accommodation facilities are found on a Booking Portal. One can get the impression that the presence there is an obligation. Sure, there is nothing wrong with that. However, you have a problem when the fee for the...

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In recent years, a lot of booking portals have been created on the market. There is nothing surprising in this because everyone is looking for booking opportunities. From individual private guests through families with children looking for holidays, to business guests looking for a one-night stay. So what to do to avoid getting lost in...

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Wondering what it is? Maybe your hotel participates or participated in this program? Do you know what it is all about and what benefits it gives to hoteliers and their guests? Maybe it’s not just about benefits? What is Booking Genius? According to the descriptions, which can be found in the help panel of this...

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In line with what Booking itself provides on its website, they provide the possibility of booking nearly 1.5 million accommodation facilities. It’s easy to see how many hoteliers understand the potential of being present on the portal. At the same time, it should be noted that many of them do not know exactly what it...

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Visibility of the hotel is one of the most important matters. Therefore, the more sites on the Internet we take into account when creating our strategy, the better for us and our sales. The more so because taking care about our prices, availability and opinions in one place, we can make them appear in several...