BOOKING OPTIMIZER

Increase The Number Of Bookings Without Increasing Your OTA Commission

A well prepared profile of your establishment‘s business card on the booking portals is an effective source of booking. Our proprietary OTA Booking Optimizer service helps in optimizing your business card based on the OTA Booking Algorithms. This will increase the position of your offer on the OTA list. In addition, you will be more attractive and therefore have a better conversion rate. The nett result is an increase in the number of page views with a better conversion rate. You get more bookings.

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Lower Your OTA Booking Portal Commission Costs

Booking Optimizer is a service consisting of the assessment, advice and assistance in increasing your hotel‘s position on the Booking.com (OTA) hotel booking service

We conduct an audit of the hotel website, consisting of a detailed assessment of over 120 elements that affect the perception of the facility from the perspective of a potential guest
We increase the scope of the offer on the Booking.com (OTA) website without increasing the commission costs
We improve the presentation and attractiveness of your establishment on the Booking.com portal (OTA) from a hotel marketing perspective
Our proprietary IT solutions make us a leader in the field of hotel positioning in the booking (OTA) search engines

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Analysis Elements

We evaluate the offer in the Booking.com search engine and compare it with the offers of the competition in your local area.

We check the attractiveness of the advertisement and compare it to your competition
We advise on how to distinguish a business card from the competition
We choose the best photos for booking sales
We advise if new photos are needed
We analyse the flexibility of the available offers

We check each photo available in the offer in detail and choose those that show the hotel in the best light. We analyse the photos in terms of:

Image - we show the best advantages of your hotel
Quality, focus and size
Validity of photos and their descriptions

We check and complete all the necessary information about the surrounding area of the facility and the amenities:

We verify the selected facilities in terms of correctness and logic
Based on the selection list, we complete the missing amenities in the facility
We supplement the business card with the most important information about the functioning of the facility